Local Companies Overlook Opportunities In Muslim Minority Markets

KUALA LUMPUR -- Manufacturers and service providers have overlooked the opportunities that exist in Muslim minority markets such as the European Union and the United States, MIHAS chief executive officer Mohd Syukri Abdullah said Tuesday.

"For the traditional halal markets, there is enormous competition. Everyone wants to sell their products to the Arabs. All the big non-Muslim producing nations such as Australia and Brazil are already established in these markets," he said.

Mohd Syukri said European and American stores were full of imported products from not highly developed countries like Mexico, Guatemala, India, Pakistan, Iran, Romania, and Bulgaria.

"Our manufacturers and service providers should take the advantage of the opportunities available," he said.